Practical articles about Shopify, e-commerce and online growth — written from the daily practice of a Shopify specialist in the Netherlands.
Vercel is the hosting platform behind our websites. But what makes it so special? We explain how the edge network works, why deployments take seconds and what it costs.
Astro is a modern JavaScript framework that builds websites as static HTML — with no unnecessary scripts sent to the browser. Discover what it is, how it works and when it's the smartest choice.
The best Dutch Shopify webshops of 2026, organized by industry. Discover which technical choices make them convert — and what you can apply to your own store.
What does having a website built by AI mean in 2026? Discover how AI accelerates the development process, what it delivers, and how Web Builders handles this for you — from local development to going live on Vercel.
Want to have a webshop built? Discover which platform to choose, what the process looks like, what a professional webshop really delivers and which pitfalls to watch out for.
Learn how to build your own AI agent using tools like n8n, Make.com or the OpenAI Assistants API. A practical step-by-step guide with examples, costs and pitfalls.
AI search engines cite sources that are seen as authoritative. Here's how to build content that ChatGPT, Perplexity and Google AI recommend for your Shopify store.
llms.txt is a new file that tells AI models who you are and what you do. Similar to robots.txt but for ChatGPT, Perplexity and other LLMs.
AI crawlers and search engines avoid slow websites. The faster your Shopify store loads, the more often it gets indexed and cited by AI. Here's how to improve it.
Schema markup (JSON-LD) helps Google and AI search engines understand your products, prices and reviews. Everything you need to know about structured data for Shopify.
How to use AI to write product descriptions for your Shopify store — from Shopify Magic to Pshly.ai. A practical guide.
What is the difference between a Shopify agency and a Shopify specialist? And which do you choose for your store? An honest overview of costs, approach and when you need which.
Want to automatically sync your Shopify products to Google Shopping, Bol.com or Amazon? Learn how to connect Channable to Shopify and what you can achieve.
An honest comparison between Shopify B2B and Adobe Commerce (Magento) B2B. What are the costs, capabilities and limitations of both platforms for wholesalers and manufacturers?
Comparison of Shopify B2B and WooCommerce Wholesale for wholesalers and B2B sales. Which platform best fits your situation?
How to set up email marketing for your Shopify store. Which flows to build first, which tools to use, and why email still delivers the highest ROI of all channels.
Increase your average order value with upselling and cross-selling. 7 proven techniques for your Shopify store, with practical examples.
Improve the SEO of your Shopify store with these 13 practical tips. From technical SEO to content strategy — more organic traffic for your webshop.
Practical tips to increase the conversion rate of your Shopify store. From product pages to checkout — 12 techniques that deliver immediate results.
What is Shopify POS and how does the point-of-sale system work? Discover how to combine your physical store and webshop with Shopify Point of Sale. Including costs and hardware.
Shopify Sidekick is the AI chat assistant built into your Shopify admin. What can it do, what are its limitations, and how does it compare to tools like Pshly.ai?
Which Shopify theme fits your store? A practical guide to choosing between free, paid and custom themes — including concrete recommendations per situation.
What is Shopify and why do so many entrepreneurs choose it? Discover how the platform works, what it costs and whether Shopify is the right choice for your store.
AI agents autonomously search and buy products. How does agentic commerce work and how do you make your Shopify store ready for it?
What does it cost to have a webshop built? Discover honest prices for Shopify webshops in 2026 — from starter to custom. Including monthly costs and FAQs.
Everything about payment methods in your Shopify store for the Dutch market. How to set up Shopify Payments, which methods to offer and how to keep transaction costs low.
Transparent overview of all costs for a Shopify store: subscription, theme, apps, build costs and ongoing expenses. Including realistic price indications for SMEs.
An honest comparison of Shopify and WooCommerce for entrepreneurs in the Netherlands. Real costs, scalability, and when to choose which platform.
Which Shopify apps are worth it? A practical selection of apps that Dutch webshops actually use — for reviews, email, shipping, accounting and more.
Shopify Plus is Shopify's enterprise tier. What exactly do you get, what does it cost, and when does it make sense to upgrade?
How to make more revenue from existing traffic in your Shopify store. Concrete CRO tips for product pages, checkout and UX — based on what we see working daily.
Practical Shopify SEO tips we apply ourselves. From technical optimisations to content strategy — specifically for the Shopify platform in 2026.
Everything you need to know about migrating to Shopify — from WooCommerce, Magento or another platform. Step by step, including what you can do yourself and when to bring in an expert.
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